When Elon Musk made a guest appearance at Forum21 Europe, many of us were more than a little surprised – but all was not as it seemed. ‘Elon’ was revealed to be Okta’s very own Ian Lowe, in a live demonstration of the deep connection between identity and trust, and why you should never take anything – or anyone – at face value. It was just one of…

Identity and access management is always changing. And as our personal and professional lives become increasingly connected, the risk of data breaches and privacy infringement is always growing. It’s why many regulators, organizations, and individuals are turning their attention to decentralized identity, an approach that gives people more control…

Gartner, the global leader in research and advisory services for businesses worldwide, has held many identity and access management (IAM) summits—but never quite like this. In 2021, the virtual gathering carried a unique sense of momentum. That’s because, after a year of unprecedented digital transformation, IT and security decision-makers…

You’ve just adopted a new service! Great! But no one is using it. Why not? It appears that no one has access to the application, so no one wants to create a new account with a new set of credentials. Even worse, the team who created the system failed to port over all the users. Would you want to use such a system? This scenario may sound odd, but…

The first time Okta CEO Todd McKinnon approached me about a merger in 2013, Auth0 was only five months old. I couldn’t believe it. With only two paying customers and a team not much bigger, Auth0 was just getting started. Okta, by contrast, was already a power player in the identity space. Its CEO’s interest in our tiny operation affirmed our…

In my role at Okta, I work closely with our customer advocates to ensure they are receiving real value from their subscriptions. One of our key measures of success is whether customers grow with us, become fans of Okta, and go on to recommend us to their peers. I’m therefore very proud to share that Okta was recently recognised by Gartner as…

A new era of business requires new methods for increasing revenue and accelerating business growth. The best way to do this? Leveraging modern technologies and tools. Providing customers with extraordinary digital experiences is more important than ever—and customer identity and access management (CIAM) is an essential component of this.  Today,…

For a deeper dive, check out our Top 9 Identity & Access Management Challenges with Your Hybrid IT Environment whitepaper.

For more details, here's a link to the How to Reach Zero Trust Maturity with Okta whitepaper mentioned above.

With 78% of customers in the EMEA stating they’d be unlikely to purchase from a company they did not trust,1 it’s easy to see why the topic is a major concern for many organisations today – but what does trust really mean for your customers, your employees, and your digital business? And how do you successfully secure trust when anxieties around…