Customer identity

A customer identity is a unique profile that requires a different set of solutions based on the problems each individual customer faces. That’s why Okta ensures our tools meet the needs of our customers, with custom integrations, user-directed roadmaps, and customer experience journeys to show you how others have benefitted from Okta. 

The Journey to CIAM Maturity: Let’s Start with the Basics of Customer Identity

Modernizing digital initiatives is a key priority for most organizations, but many still have a long way to go before they can better enable, secure, and delight their users. And when it comes to customer identity and access management (CIAM), most companies find themselves in the earliest stages of maturity. Throughout this blog series, we'll…

What Are ICAM and FICAM?

For organizations and government agencies alike, strong identity management is paramount. Millions of people share sensitive, personal information with commercial and public bodies every day, so companies and public sector agencies have a responsibility to secure their assets.  This is where ICAM and FICAM come in. What is ICAM? Identity,…

Strengthening Customer Experience in a Time of Recovery with Identity

It’s no secret that customer behavior is constantly evolving. But the changes we’ve seen in the last seven months and the acceleration of customers adopting digital-first experiences for nearly every aspect of their life is unprecedented. And this trend is only going to continue, creating a need for customers to navigate digital touchpoints in a…

Modernizing Government Agencies: How Okta Can Help Build Secure and Scalable Citizen Experiences

We often share personal information to obtain the services we need, be it healthcare, financial assistance, or legal advice. In doing so, we place trust in our service providers to keep this data confidential and secure—often without hesitation. When interacting with government agencies, however, we’re usually less confident. By design, agencies…

What Is an API?

API is an acronym that stands for “application programming interface,” and it allows apps to send information between each other. While there are numerous protocols and technologies involved, the underlying purpose of APIs is always the same: to let one piece of software communicate with another.  APIs (sometimes described as web services) work in…

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