Customer identity

Despite the immense challenges of 2020, we saw some incredible work across our customer base over this past year. These bright spots include COVID-19 responses in healthcare, educational institutions finding creative ways to help students learn, and small businesses engaging with their local communities in meaningful ways. In all of these cases,…

In an increasingly digital world, getting applications up and running is critical to an organization’s innovation and success. But with developer resources at a premium, any developer tool must be optimized for efficiency and usability. Developers also need tools that put security at the forefront while seamlessly integrating with any hybrid,…

Today’s pre-packaged, grab-and-go products and services are designed to satisfy our growing desire for instant gratification. In the digital era, everything is always on and available at our fingertips, which has created high expectations for consumers interacting with brands online.  The consumerism of online services has created an insatiable…

The best digital experiences may appear effortless from the outside, but keeping web and mobile apps and portals at a market-leading standard takes a lot of work. Your development teams are likely juggling multiple products, brands, and channels, all with their own set of requirements and varying degrees of complexity. As the front door to your…

You and your business have had to adapt in unexpected ways this past year—and so have your customers.  The option of visiting a physical office, classroom, or store may no longer be available; locations that are open may be operating under strict capacity limits or other COVID-19 restrictions. Increased use of telephone, chat, and email customer…

Microservices architecture, also known simply as “microservices,” is an approach to building software with modular services that are distinct and independent from each other.  In recent years, microservices have become a popular choice for designing and deploying applications. They allow apps to be broken into smaller and loosely coupled pieces …

Designing and deploying an app is rarely simple. Customer needs are constantly evolving and your app probably looks and functions much differently today than when it was first released. The success of any modern application relies on how well it can adapt and grow along with customer needs—which requires your developers having the ability to…

athenahealth uses technology to break down barriers in the healthcare system—and successfully, given it is used by over 40% of Americans. The company, founded in 1997 as a women’s health and birthing center, has evolved into an industry leader offering cloud-based services for both providers and patients.  athenahealth focuses on electronic health…

Last year, we learned how to manage uncertainty. Physical distancing, health and safety requirements, and disrupted supply chains have all determined how we’ve lived, worked, and interacted with each other. And it’s only reasonable to expect an increased reliance on digital interactions even after the world returns to “normal.” The past year has…

Throughout the pandemic, offline channels have been especially vulnerable to uncertain demand, shifting safety guidelines, and economic pressure—and as a result, customer experience (CX) now largely belongs to the virtual world. However, as customers and citizens rely increasingly on digital and remote operations, organizations will be challenged…