The digital space has never been noisier. Brands, media outlets, publishers, and influencers — they’re all vying for a share of consumers’ attention. The competition for eyeballs, along with the dollars they bring, is fierce. What’s more, consumers are increasingly protective of their personal information and aware of digital privacy rights…

Meeting compliance challenges in a boundaryless world  Today’s organisations are operating in an increasingly complex technology and business environment. Workforces that may have once been composed solely of in-office employees are now made up of a broad range of contributors, including contractors and business partners, all working across time…

Win Business Customers with Enterprise-Ready Identity TL;DR: Okta has launched the Okta Customer Identity Cloud, powered by Auth0, with support for two use cases: Consumer Apps and SaaS Apps. This article explores the SaaS Apps use case and capabilities, as well as how product and engineering leaders can accelerate growth with an identity solution…

I’m honored to share that Okta was named a Leader by Gartner® in the 2022 Magic Quadrant™ for Access Management report for the sixth consecutive year, and positioned highest on the Ability to Execute axis. This is also the second year in a row Okta is placed highest on the Ability to Execute axis, which we believe demonstrates our strong focus on…

At Okta, we are committed to Diversity, Inclusion, and Belonging (DIB) across all levels. To accomplish this, we are continuing to devote our energies to equitable design, facilitating and operationalizing high-impact initiatives that create equitable processes, inclusive behaviors, and an organization of high-performing, balanced teams. Okta’s…

“Hello, give me your name, address, shoe size, motorcycle and boots.” Now, we can all agree that approaching a first date like you’re the Terminator is not going to go very well. No one likes to be bombarded with personal questions as soon as they sit down — let alone by a stranger they’ve just met. Yet this is how most brands approach those first…

Technology simplifies things. Think about your smartphone. With a few taps of its screen, you can eliminate the drudgery of everyday life, like cooking and cleaning. It provides instant access to information you need, like commute times and stock prices.  Identity is another example of a modern approach. Today, strategies around your customer…

As a chief marketing officer, I’m obsessed with creating a great customer experience. From the moment someone discovers our brand, and hopefully continuing through a lifetime of loyalty, I want to build a unique, exceptional relationship with each of our customers.  That’s never been easy. But these days it’s more challenging than ever because the…

Apple recently announced support for Multi Device FIDO credentials - also called passkeys. Passkeys allow users a passwordless login to all of their iOS and macOS devices. Passkeys provide a better user experience across websites and apps, and enhance security by virtue of being a standards-based technology that–unlike passwords–is resistant to…

The cybersecurity landscape is an evolving one. As technology progresses and people rely more on their digital devices to access everything from business and entertainment to financial needs, now, more than ever, we need to ensure that the data we provide online is secure.  APAC is the third highest region targeted by ransomware. Coupled with the…