identity

Here’s the third blog in our series detailing how focusing on Identity can help your organization improve end-user experiences and meet consumer expectations. On its third anniversary, we look back at the Executive Order on Transforming Federal Customer Experience (CX) and Service Delivery to Rebuild Trust in Government, which highlights the U.S…

Imagine if you were free. Free from the old ways of doing things. From outdated tools and inefficient workflows, from forgotten passwords and frustrated IT teams. Free from the burdens of bad actors, painful user experiences, and costly security breaches. What if you were free from all that? What would you focus on instead? What impossible things…

As the front door to all digital interactions, Identity is the connection between people and technology. Over the last 15 years, Okta has built an incredible ecosystem across our nearly 19,000 customers. Those customers trust Okta to connect their most precious assets: their employees and customers, and they trust Okta to do it securely while…

In today's rapidly evolving digital ecosystem, startups face the monumental task of bringing innovative ideas to market in a secure and scalable way. As the President of Customer Identity at Okta, I've seen firsthand the challenges and opportunities of building a software-as-a-service (SaaS) business. It's a journey that requires a delicate…

Here’s the second blog in our series detailing how focusing on Identity can help your organization improve end-user experiences and meet consumer expectations.  If you work for or support a government agency, you’re well aware of the recent legislative and industry push to improve digital experiences for the American public.  Examples run from the…

Zero Trust describes a cybersecurity strategy in which a system assumes it’s already been breached by bad actors hiding behind legitimate credentials. Rather than barricading the perimeter, this strategy focuses inward, monitoring the digital environment for suspicious behavior by comparing real-time activity to a baseline of how credentialed…

After 11 years of Oktane, I’m still left awed and inspired by the global community of Identity experts who come together to discuss the opportunities ahead for the industry and learn what’s next for Okta. But this year was different.  The past several months have been one of the most consequential times in the industry I’ve ever witnessed. After…

TL;DR: Is customer login holding back your small business? Here’s what to look for when you’re ready to take your business to the next level: Fraud? Need to scale? Top five signs it’s time to upgrade Upgrade benefits, including solving for security, customer experience, scalability, and future opportunities Your user sign-up and login was fine…

Oktane22 is bringing substantial innovation across Workforce Identity Cloud and Customer Identity Cloud with new capabilities and deeper functionality across both of our core use cases.  As Okta invests in both of its cloud offerings and develops purpose-built functionality for app building, IT, and security teams, it’s critical that we also…

“Hello, give me your name, address, shoe size, motorcycle and boots.” Now, we can all agree that approaching a first date like you’re the Terminator is not going to go very well. No one likes to be bombarded with personal questions as soon as they sit down — let alone by a stranger they’ve just met. Yet this is how most brands approach those first…