What a difference three years can make.  Since 2019, when we last came together in person for our annual Oktane conference, Okta has welcomed millions of new users, launched countless new features and integrations, acquired the authentication platform Auth0, and more than tripled our workforce.   But that was just the warm-up. Because this…

Identity is foundational for a successful move to the cloud and a key element of modern security. As an independent and neutral identity provider, Okta believes that technology delivers more value and security when it’s built to integrate and interoperate with other tools and software providers—which is why we’re a founding member of the Open…

Ever wonder what the “sweet spot” for conversions might be? And if so, what's your benchmark? In 2020, the global website conversion rate was 4.3%—surprisingly low. The goal of any successful marketing team should be to drive visitors to their website, then convert those visitors into customers and users. Clearly, this feat is not easy nor an…

At Okta, our work is driven by collaboration, whether helping a 100-year-old company secure a hybrid environment, launching a new provisioning feature inspired by customer feedback, or supporting a non-profit with budget-friendly pricing. Every step we take is informed by the stories you­—our customers—share with us.  Oktane is a chance for us to…

61% of 2021 breaches involved credentials. Almost every company has employees, users, and/or customers who enjoy access to proprietary information and critical data. And while this information may not be accessible via direct links, they may still inadvertently gain access to content they shouldn’t have. These same companies often struggle with…

Okta has obtained EU Cloud Code of Conduct (EU Cloud CoC) Level 2 Adherence. As the only pan-European code of conduct for cloud providers, the EU Cloud CoC received positive opinion from the European Data Protection Board (EDPB) and was subsequently approved by the Belgian Data Protection Authority in 2021.  Designed specifically for B2B cloud…

Connecting roughly 50 million unique users within a network of clinics, offices, practitioners, and specialists across the USA means securely storing extremely sensitive data—then sharing it with thousands of healthcare providers, partners, and vendors. This responsibility is embraced by the Okta customer facilitating this network, despite the…

On July 19, 2022, a security consultancy released a blog post with claims related to the security of specific features of the Okta service. Prior to the release of their blog post, the security researcher reached out to Okta, sharing the technical details of their findings. After a thorough review, our internal product and security teams affirmed…

Across all applications, businesses, and industries, countless interactions among employees, partners, and consumers occur in the digital world. These interactions are happening across different devices, contexts, and locations. For end users signing up and signing into these applications, they have high expectations for security, speed, and…

Application attacks are on the rise. According to F5’s The State of the State of Application Exploits in Security Incidents, 56% of the largest incidents in the last five years tie back to web app security issues. With the constant evolution of security “best practices,” it can feel near impossible to maintain the best security posture for all of…