Identity + Loyalty: Securing the customer experience
Loyalty programs are essential in building relationships with customers, but securing them is challenging: organisations need to manage user identity, including account creation and password management. Research indicates that 72% of airline loyalty programs have experienced fraud, and 24% of retailers view loyalty fraud as one of the most critical threats to their e-commerce business.
In this brief, learn how organisations like yours are leveraging identity management to secure their loyalty programs and build seamless customer experiences.