For the first few years of this decade, organizations everywhere had to grapple with wave after wave of remarkable change. Sudden developments like lockdowns, the shift to remote work, supply chain disruptions, rampant inflation, and the rise of AI — just to name a few — forced companies to ditch the status quo and rapidly transform if they wanted to survive.
Now, as we enter the mid-2020s, the dust appears to be settling. Instead of constantly reacting to the latest headlines, organizations are returning to a focus on the fundamentals: making work more efficient, compliant, and secure.
That’s according to the 2024 edition of Businesses at Work, Okta’s annual look at the digital business landscape powered by anonymized data from customers in the Okta Integration Network (OIN). Businesses at Work details the most popular apps and services that companies are embracing today, providing a glimpse into their strategies for success in 2024 and beyond.
This year’s report explores:
- The rise of compliance tools
- Trends in workflow automation
- Adoption of higher-assurance MFA
- And much, much more
Read Businesses at Work 2024 for all the fascinating details and data, but for now, here are my main takeaways.
(All data and charts are sourced from the Businesses at Work 2024 report unless otherwise stated.)
After a pause, app adoption is rising again
I’m always interested in learning how many apps organizations typically use to get work done. For the past two years, this number barely budged. But this year, we saw some movement: Apps deployed per company ticked up 4% year over year, to an average of 93.
The trend was consistent across regions, with customers in North America; Asia Pacific/Japan; and Europe, the Middle East, and Africa all adopting more apps compared to the previous year. And some countries, including Israel and Australia, saw double-digit app adoption growth.